We need a Social Media Strategist for BPI/Immigration division. Please find below the detailed job description and requirements.

Position: Social Media Strategist / Senior Social Media Executive

Work Experience: 3-5 years

Job Description: We are looking to hire an enthusiastic and passionate Social Media Strategist (Organic & Paid) to join our team. The candidate would be a part of the Marketing Team and will be taking care of different social media platforms of OPK’s different verticals.

Roles and Responsibilities:

– Create a content strategy for different social media platforms and coordinate with the creative/design team.
– Develop relevant content topics to reach the company’s target customers.
– Create, curate, and manage all published content (images, video, written and audio/podcast)
– Monitor, listen and respond to users while cultivating leads and sales.
– Development of brand awareness and online reputation.
– Manage or oversee all social advertising campaigns
– Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns
– Manage social media communities across different platforms including Quora, Facebook, LinkedIn etc.
– Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
– Monitor trends in social media tools, applications, channels, design, and strategy.

Requirements and Qualifications:
– Demonstrates creativity and documented immersion in social media.
– Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
– Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Tiktok, LinkedIn etc.) and how each platform can be deployed in different scenarios.
– Maintains excellent writing and language skills.
– Displays the ability to effectively communicate information and ideas in written and video format.
– Is a team player with the confidence to take the lead and guide team members (ie: content development, creation and editing of content, and online reputation management).
– Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy, and conflict resolution.
– Possesses a great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.